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Detailed Course Information

 

Fall 2024
Nov 23, 2024
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Information Select the desired Level or Schedule Type to find available classes for the course.

MKT 240 - Advertising
This course is a study of the role of advertising in the marketing of goods and services, including types of advertising, media, how advertising is created, agency functions, and regulatory aspects of advertising.
3.000 Credit hours
3.000 Lecture hours

Syllabus Available
Levels: Credit
All Sections for this Course

Business Department

Course Attributes:
OFFERED SPRING TERM ONLY

Restrictions:
Must be enrolled in one of the following Fields of Study (Major, Minor, or Concentration):
      Business Administration
      Esthetic Technician (Tracking)

Prerequisites:
(Credit level MKT 101 Minimum Grade of C or Credit level MKT 101 Minimum Grade of TC)

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